Video & Film Production

AI used where it genuinely speeds production up, with direction and final craft still handled by people.

What this is

AI is a post-production accelerator, not a director.

We apply AI across the video pipeline — transcript-driven editing, automated captioning and translation, voice synthesis, upscaling, rotoscoping, background removal and generative elements — inside a conventional, directed production process.

The parts of video work that are slow and mechanical — logging, transcribing, subtitling, cleaning up, versioning — are where these tools genuinely earn their place. The parts requiring taste still need people, and pretending otherwise produces the flat output everyone recognises.

01

Volume without proportional cost

Versioning, localisation and reformatting stop being the expensive part of a campaign.

02

Faster iteration on look

Concepts and treatments can be explored visually before committing production budget.

03

Disclosure is not optional

Where synthetic voice or likeness is used, we agree consent and labelling with you upfront.

Use cases

When businesses come to us for this.

Localising a campaign into many languages affordably

Producing large volumes of social versions from one shoot

Restoring or upscaling an older footage library

Visualising a concept before committing to a shoot

What this is

What we actually do here.

01Transcript-based editing and logging
02Automated captioning and translation
03Voice synthesis and dubbing
04Upscaling, restoration and clean-up
05AI rotoscoping and background removal
06Generative elements and previsualisation
07Automated versioning pipelines

How it runs

A working rhythm, not a process deck.

01

Identify

Which parts of the pipeline are mechanical enough to accelerate safely.

02

Direct

Concept, script and art direction handled conventionally, by people.

03

Accelerate

AI applied to logging, versioning, localisation and clean-up.

04

Finish

Human grade, sound and quality control before anything is delivered.

What it should achieve

Outcomes worth measuring.

More finished assets from the same production budget

Localisation that is no longer cost-prohibitive

Faster turnaround on versioning and subtitling

Older footage brought back into use

Questions

The things people ask.

Not in the way people mean by that. We use these tools inside a real production — for clean-up, versioning and localisation — rather than to generate finished films from a prompt.